By AUSTIN MONTGOMERY
BELOIT — Rockford’s Integrated HomeCare Services is expanding to Beloit.
The medical supply company will open a storefront today in Beloit’s Morgan Square, according to CEO Mark Hatch.
The facility specializes in home medical equipment, providing items from wheelchairs, beds, walkers to oxygen and sleep therapy equipment. The equipment is often prescribed by a physician following hospital stay, rehabilitation or doctor’s visit.
Integrated HomeCare has served people of Beloit for the last 30 years, but Hatch said expanding to a storefront in the city coincided with the company’s goal for future growth in the Stateline Area. The store will be located at 2020 Sutler Ave., and will be open from 8:30 a.m. - 5 p.m. Monday through Friday, adding weekend hours in the spring, Hatch noted.
“We figured that it was time to have a storefront as a retail operation as well,” Hatch said. “It’s always been in our expansion plan to move to Beloit. We felt it was a good time to do it. We felt there was a marketplace need, so we organized all the pieces to get it going.”
The new Beloit business will employ four full-time people and management.
Hatch said the business’s top-selling items include sleep therapy equipment, beds, mobility products, bath safety products and lift chairs.
“It’s a wide variety,” he added.
Hatch said the Beloit store will mirror the Rockford location, 5027 Harrison Ave., while keeping the Rockford store its main hub for operations, with around 80 percent of products sold in Rockford offered in Beloit.
The company will host a grand opening in early 2018 after the Beloit store receives its required Medicare certification, an item that won’t affect purchases made before the accreditation.
Hatch says the only difference will be in how the company bills Medicare on purchases. Normal operations won’t be impacted so customers can still shop away, he added.
“Once we have that billing number with will have a grand opening,” Hatch said.
The medical supply company will look to expand further, covering the Stateline Area all the way up to Madison, but no immediate additional expansion plans have been made, Hatch said.